Steve Jobs
Most people never pick up the phone and call. Most people never ask, and that’s what separates the people who do things from the people who just dream about them.Collection: Dream
I hate the way people use PowerPoints instead of thinkingCollection: Hate
We don't believe it's possible to protect digital content. What's new is this amazingly efficient distribution system for stolen property called the Internet-- and no one's gonna shut down the Internet. And it only takes one stolen copy to be on the Internet. And the way we expressed it to them is: Pick one lock--open every door. It only takes one person to pick a lock. Worst case: Somebody just takes the analog outputs of their CD player and rerecords it-- puts it on the Internet. You'll never stop that. So what you have to do is compete with it.Collection: Believe
As Regis Mckenna once said, the best marketing is educationCollection: Marketing
Many companies forget what it means to make great products. After initial success, sales and marketing people take over and the product people eventually make their way out.Collection: Mean
This is a very noisy world, so we have to be very clear what we want them to know about usCollection: World
You cannot mandate productivity, you must provide the tools to let people become their best.Collection: Creativity
You have to have a lot of passion for what you do... because if you don't, any rational person would give up.Collection: Giving Up
Customers always want something newCollection: Want Something
To follow the path that others have laid before you is a reasonable course of action; therefore all progress is made by unreasonable men.Collection: Men
Shake off this erroneous notion that life is there and you're just gonna live in it, versus embrace it, change it, improve it, make your mark upon it.Collection: Inspirational
I sat in a garage and invented the future.Collection: Sat
It places value on experience versus intellectual understanding. I saw a lot of people contemplating things but it didn't seem to lead to too many places. I got very interested in people who had discovered something more significant than an intellectual, abstract understanding.Collection: People
If you don't cannibalize yourself, someone else will.Collection: Ifs
When we started off we didn't know how to spell software.Collection: Software
A small team of A+ players can run circles around a giant team of B and C players.Collection: Running
It's not about money. It's about the people you have, how you're led, and how much you get it.Collection: Best Job
You can't connect the dots looking forward; you can only connect them looking backwards.Collection: Change
This revolution, the information revolution, is a revolution of free energy as well, but of another kind: free intellectual energy.Collection: Intellectual
I don't really care about being right, I just care about success.Collection: Care
I don't want to fail, of course. But even though I didn't know how bad things really were, I still had a lot to think about before I said yes. I had to consider the implications for Pixar, for my family, for my reputation. I decided that I didn't really care, because this is what I want to do. If I try my best and fail, well, I've tried my best.Collection: Thinking
the best innovation is sometimes the company, the way you organize the companyCollection: Innovation
Our friends up north spend over five billion dollars on research and development and all they seem to do is copy Google and Apple.Collection: Inspirational
We don't get a chance to do that many things, and every one should be really excellent. Because this is our life. Life is brief, and then you die, you know? So this is what we've chosen to do with our life. We could be sitting in a monastery somewhere in Japan. We could be out sailing. Some of the team could be playing golf. They could be running other companies. And we've all chosen to do this with our lives. So it better be damn good. It better be worth it. And we think it is.Collection: Running
That's my job - to make sure everything is great.Collection: Jobs
I buy everything from CostCo. It's great; they've got everything I need.Collection: Needs
I can help the next generation remember the lineage of great companies here and how to continue the tradition. The Valley has been very supportive of me. I should do my best to repay.Collection: Supportive
I think this is the start of something really big. Sometimes that first step is the hardest one, and we've just taken it.Collection: Taken
I think death is the most wonderful invention of life. It purges the system of these old models that are obsolete.Collection: Thinking
And we've all chosen to do this with our lives. So it better be damn good. It better be worth it.Collection: Inspirational
Taking LSD was a profound experience, one of the most important things in my life.Collection: Profound
Bill Gates'd be a broader guy if he had dropped acid once or gone off to an ashram when he was younger.Collection: Life
So [Polaroid's Dr. Edwin] Land, at 75, went off to spend the remainder of his life doing pure science, trying to crack the code of color vision. The man is a national treasure. I don't understand why people like that can't be held up as models: This is the most incredible thing to be - not an astronaut, not a football player - but this.Collection: Football
Pixar is seen by a lot of folks as an overnight success, but if you really look closely, most overnight successes took a long time.Collection: Business
iMac is next year's computer for $1,299, not last year's computer for $999.Collection: Years
People say sometimes, "You work in the fastest-moving industry in the world." I don't feel that way. I think I work in one of the slowest. It seems to take forever to get anything done.Collection: Moving
Death is the destination we all share, no one has ever escaped it. And that is as it should be because death is very likely the single best invention of life.Collection: Death
In order to learn how to do something well, you have to fail sometimes. In order to fail, there has to be a measurement system. And that's the problem with most philanthropy - there's no measurement system. You give somebody some money to do something and most of the time you can really never measure whether you failed or succeeded in your judgment of that person or his ideas or their implementation.Collection: Order
I would rather gamble on our vision than make a 'me, too' product.Collection: Inspirational
I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I would be the first to let you know. Unfortunately, that day has come.Collection: Apples
The creative industries tend to dismiss technology as just something to buy and not understand how hard it is and how creative it can be as well.Collection: Technology
I got very interested in people who had discovered something more significant than ... intellectual, abstract understanding.Collection: People
That's always been in my mind my metaphor for a team working really hard on something they're passionate about. It's that through the team, through that group of incredibly talented people bumping up against each other, having arguments, having fights sometimes, making some noise, and working together they polish each other and they polish the ideas, and what comes out are these really beautiful stones.Collection: Beautiful
The HD revolution is over, it happened. HD won. Everybody wants HD.Collection: Want
Stealing things is everybody's problem. We [Apple Inc.] own a lot of intellectual property, and we don't like when people steal it. So people are stealing stuff and we're optimists. We believe that 80 percent of the people stealing stuff don't want to be; there's just no legal alternative.Collection: Believe
The minute I dropped out I could stop taking the required classes that didn't interest me, and begin dropping in on the ones that looked interesting.Collection: Class
We have never worried about numbers. In the marketplace, Apple is trying to focus the spotlight on products, because products really make a difference. You can't con people in this business. The products speak for themselves.Collection: Apples
I make 50 cents for showing up... and the other 50 cents is based on my performance.Collection: Showing Up
You know, you keep on innovating, you keep on making better stuff. And if you always want the latest and greatest, then you have to buy a new iPod at least once a year.Collection: Years