Sergey Brin

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Some say Google is God. Others say Google is Satan. But if they think Google is too powerful, remember that with search engines unlike other companies, all it takes is a single click to go to another search engine.
- Sergey Brin
Collection: God
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It was the summer of 1998. At that point, we were just scrounging around to find resources; we had stolen these computers from all over the department, sort of.
- Sergey Brin
Collection: Computers
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You always hear the phrase, money doesn't buy you happiness. But I always in the back of my mind figured a lot of money will buy you a little bit of happiness. But it's not really true. I got a new car because the old one's lease expired.
- Sergey Brin
Collection: Car
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I had no dreams of such economic success. You should have fun and not be so weighed down by expectations.
- Sergey Brin
Collection: Dreams
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We've seen a massive attack on the freedom of the web. Governments are realizing the power of this medium to organize people and they are trying to clamp down across the world, not just in places like China and North Korea; we're seeing bills in the United States, in Italy, all across the world.
- Sergey Brin
Collection: Freedom
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Solving big problems is easier than solving little problems.
- Sergey Brin
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Obviously everyone wants to be successful, but I want to be looked back on as being very innovative, very trusted and ethical and ultimately making a big difference in the world.
- Sergey Brin
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I was interested in data mining, which means analyzing large amounts of data, discovering patterns and trends. At the same time, Larry started downloading the Web, which turns out to be the most interesting data you can possibly mine.
- Sergey Brin
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I feel there's an existential angst among young people. I didn't have that. They see enormous mountains, where I only saw one little hill to climb.
- Sergey Brin
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If Google Books is successful, others will follow.
- Sergey Brin
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You do see more people that have been freed up over the last couple of hundred years to do work that is more about thinking about or creating things... and I would hope to see that trend continue.
- Sergey Brin
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Once you go from 10 people to 100, you already don't know who everyone is. So at that stage you might as well keep growing, to get the advantages of scale.
- Sergey Brin
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We just want to have great people working for us.
- Sergey Brin
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The kind of environment that we developed Google in, the reason that we were able to develop a search engine, is the web was so open. Once you get too many rules, that will stifle innovation.
- Sergey Brin
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Having been trained as a computer scientist in the '90s, everybody knew that AI didn't work. People tried it. They tried neural nets, and none of it worked.
- Sergey Brin
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We have tried to define precisely what it means to be a force for good - always do the right, ethical thing. Ultimately, 'Don't be evil' seems the easiest way to summarize it.
- Sergey Brin
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When I was growing up, I always knew I'd be in the top of my class in math, and that gave me a lot of self-confidence.
- Sergey Brin
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We want Google to be the third half of your brain.
- Sergey Brin
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I wish there were a hundred services with which I could easily look at such a book; it would have saved me a lot of time, and it would have spared Google a tremendous amount of effort.
- Sergey Brin
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The revolution in deep nets has been very profound. It definitely surprised me, even though I was sitting right there.
- Sergey Brin
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Google actually relies on our users to help with our marketing. We have a very high percentage of our users who often tell others about our search engine.
- Sergey Brin
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I would like to see anyone be able to achieve their dreams, and that's what this organization does.
- Sergey Brin
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But the vast majority of books ever written are not accessible to anyone except the most tenacious researchers at premier academic libraries. Books written after 1923 quickly disappear into a literary black hole.
- Sergey Brin
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Today, if you want to access a typical out-of-print book, you have only one choice - fly to one of a handful of leading libraries in the country and hope to find it in the stacks.
- Sergey Brin
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Basically, we convert the entire Web into a big equation, with several hundred million variables, which are the page ranks of all the Web pages, and billions of terms, which are the links. And we're able to solve that equation.
- Sergey Brin
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If what we are doing is not seen by some people as science fiction, it's probably not transformative enough
- Sergey Brin
Collection: People
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You can make money without doing evil.
- Sergey Brin
Collection: Evil
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People try new things all the time. By now, the people who succeed have to be very sophisticated.
- Sergey Brin
Collection: People
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It's a romantic notion that you're going to have one brilliant idea and then everything is going to be great... but the execution and delivery are what's key.
- Sergey Brin
Collection: Keys
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Ultimately you want to have the entire world's knowledge connected directly to your mind.
- Sergey Brin
Collection: Google
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Too many rules will stifle innovation.
- Sergey Brin
Collection: Innovation
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I feel there’s an existential angst among young people. I didn’t have that. They see enormous mountains, where I only saw one little hill to climb.
- Sergey Brin
Collection: People
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Any conversation I have about innovation starts with the ultimate goal.
- Sergey Brin
Collection: Goal
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We wouldn't survive if people didn't trust us.
- Sergey Brin
Collection: People
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Technology is an inherent democratizer. Because of the evolution of hardware and software, you’re able to scale up almost anything. It means that in our lifetime everyone may have tools of equal power.
- Sergey Brin
Collection: Mean
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Currently we don't have plans on conquering the world.
- Sergey Brin
Collection: World
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As we go forward, I hope we're going to continue to use technology to make really big differences in how people live and work.
- Sergey Brin
Collection: Work
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It's important not to overstate the benefits of ideas. Quite frankly, I know it's kind of a romantic notion that you're just going to have this one brilliant idea and then everything is going to be great. But the fact is that coming up with an idea is the least important part of creating something great. It has to be the right idea and have good taste, but the execution and delivery are what's key.
- Sergey Brin
Collection: Business
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The name was supposed to be 'Googol,' which is the mathematical term for a 1 followed by 100 zeroes. It was before the Google spellchecker existed.
- Sergey Brin
Collection: Names
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If you had all the world's information directly attached to your brain, or an artificial brain that was smarter than your brain, you'd be better off.
- Sergey Brin
Collection: Brain
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It's not enough not to be evil. We also actively try to be good.
- Sergey Brin
Collection: Evil
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We came up with the notion that not all web pages are created equal. People are – but not web pages.
- Sergey Brin
Collection: People
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My vision when we started Google 15 years ago was that eventually you wouldn't have to have a search query at all. You'd just have information come to you as you needed it. And Google Glass is now, 15 years later, sort of the first form factor that I think can deliver that vision.
- Sergey Brin
Collection: Technology
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We are focused on features, not products. We eliminated future products that would have made the complexity problem worse. We don't want to have 20 different products that work in 20 different ways. I was getting lost at our site keeping track of everything. I would rather have a smaller set of products that have a shared set of features.
- Sergey Brin
Collection: Success
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We are currently not planning on conquering the world.
- Sergey Brin
Collection: Business
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I'd like to get to a state where people think that if you've Googled something, you've researched it, and otherwise haven't, and that's it.
- Sergey Brin
Collection: Thinking
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Once you go from 10 people to 100, you already don’t know who everyone is. So at that stage you might as well keep growing, to get the advantages of scale.
- Sergey Brin
Collection: People
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We deal with all varieties of information. Somebody's always upset no matter what we do. We have to make a decision; otherwise there's a never-ending debate.
- Sergey Brin
Collection: Decision
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Before Google, I don't think people put much effort into the ordering of results. You might get a couple thouand results for a query. We saw that a thousand results weren't necessarily as useful as 10 good ones.
- Sergey Brin
Collection: Couple
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In the future, search engines should be as useful as HAL in the movie 2001: A Space Odyssey-but hopefully they won't kill people.
- Sergey Brin
Collection: Space