Charles Duhigg
Then one day, we’ll put the reward in the old place, and put in the rat, and, by golloy, the old habit will rememerge right away. habits never really disappear. They’re encoded into the sturctures of our brain, and that’s a huge advantage for us, because it would be awful if we had to relearn how to drive after every vacation. The problem is that your brain can’t tell the difference between bad and good habits, and so if you have a bad one, it’s always lurking there, waiting for the right cues and rewards.Collection: Vacation
When people have a willpower failure, it's because they haven't anticipated a situation that's going to come along.Collection: People
As people strengthened their willpower muscles in one part of their lives—in the gym, or a money management program—that strength spilled over into what they ate or how hard they worked. Once willpower became stronger, it touched everything.Collection: People
But countless studies have shown that a cue and a reward, on their own, aren't enough for a new habit to last. Only when your brain starts expecting the reward--craving the endorphins or sense of accomplishment--will it become automatic to lace up your jogging shoes each morning. The cue, in addition to triggering a routine, must also trigger a craving for the reward to come.Collection: Morning
There’s something about it that makes other good habits easier.Collection: Habit
If you want to do something that requires willpower - like going for a run after work - you have to conserve your willpower muscle during the day.Collection: Running
Simply giving employees a sense of agency- a feeling that they are in control, that they have genuine decision-making authority - can radically increase how much energy and focus they bring to their jobs.Collection: Jobs
The biggest moment of flexibility in our shopping habits is when we have a child, because when you think about it, all of your old routines sort of go out the window, and suddenly a marketer can come in and sell you new kinds of things.Collection: Children
I think I'm smart, and I know I was a good mom. But there wasn't a lot I could point to and say, that's why I'm special.Collection: Mom
Companies aren’t families. They’re battlefields in a civil war. Yet despite this capacity for internecine warfare, most companies roll along relatively peacefully, year after year, because they have routines—habits—that create truces that allow everyone to set aside their rivalries long enough to get a day’s work done.Collection: War
Research suggests that investment bankers are more prone to commit fraud when they feel the competitor at their heels.Collection: Bankers