Denise Morrison
What people look for in their leaders is authenticity. You say, 'I'm not going to ask you to do anything that I'm not going to do myself.'
The first step in changing a culture, I believe, starts with the senior leadership team - and with the CEO.
You need to walk the talk, because you can't expect your organization to behave a certain way that you're not willing to behave.
The entrepreneurial spirit has moved from the garage in high-tech to the kitchen in food.
Consumer preferences for food have changed... Changed radically. I call them seismic shifts.
We must form public-private partnerships to collectively improve children's health.
I'm from a generation of women that shattered the glass ceiling. We didn't wait for doors to open. The lesson I learned is that you need to open some doors for yourself in pursuit of career advancement.
Set ambitious goals and don't be afraid to declare and aim for them. You need to know where you want to go in order to get there. It is important to have a destination in mind.
You can't become a CEO without working hard and delivering results, but that will only take you so far. Building and leveraging strong relationships with mentors and sponsors will take you the rest of the way.
We are exploring creative models to pursue innovation outside the confines of our normal process, taking calculated risks and learning from them.
Evolving our culture to operate and think differently is no small task. We are challenging our employees to be the best of both small and big companies - they should operate with the soul and spirit of a startup, while leveraging the scale, resources and capabilities of Campbell - with the goal of ultimately becoming the biggest small company.
I don't know if it's unique to women or not, but I do know that women think that they join a company, and the company will take care of them, as opposed to taking charge.
I believe women need to take charge.
I learned marketing at my dinner table.
My mother taught us that ambition is part of femininity and really taught us to have substance but also style.
Women need to think about where they've been, where they are, where they're going, and how they're going to get there.
I've bought companies in response to the seismic shifts - the consumer preference for food and health and well-being and a gravitation toward more fresh and natural and organic.
We believe GMOs are safe.
When I was a manager, I was incredibly results-driven - on a mission at all times.
I think of feedback as constructive, not positive or negative. You choose to do what you want with it.
Bolthouse is a great strategic fit with Campbell.
The business world needs the best talent from both genders to compete in an ever-changing environment and drive innovation.
I have observed that people make strategic plans for brands, businesses, and companies, but they are not always strategic about themselves.
Women often are so focused on getting their jobs done well that they forget that building relationships is a key part of being a leader - and increasingly so, the higher you go.
As the leader, you're empowering talent. Once you've given the direction, it's a joy to see it put into action, to see people on every level of the company carrying out the strategy.
I talk to my parents a couple of times a week. I talk to my daughters every day.
The best thing you can do as a leader when people are pressed is get the obstacles out of their way.
It's okay to fail if you learn from it.
You embrace disruption. I think it's a good thing.
Moving with the times is an important idea for strategy today.
Transparency doesn't mean much if the consumer doesn't understand what they're looking at.
At Campbell's, we're listening to consumers. We recognize that real and healthier food is better for our consumers and our business. Our goal is to be the leading health and well-being food company.
You need to be strategic about how you define your leadership journey and where that takes you.
Don't just let your career happen to you.
For me, if I knew that I wanted to be a CEO and I set that final destination right up front, that helped me develop a career track.
There are going to be priorities and multiple dimensions of your life, and how you integrate that is how you find happiness.
I want to treat people the way I like to be treated and be very straight with them.
We've navigated a lot of change at Campbell's. The best thing for me to be able to do is to discuss that change with people.
When I was growing up, my father helped kindle my passion for innovation and technology. He was a high-ranking executive at AT&T and used our family dinner table as a focus group.
I feel strongly about the need for diversity, and with good reason. I'm from a generation of women that found it exhilarating to shatter the glass ceiling. We viewed obstacles as opportunities and earned our seat at the leadership table.
When Dad came home from work, he'd turn our family dinners into tutorials on business, money, sales, and profit margins. He shared fascinating stories about his customers, marketing, and my favorite topic when I was a kid - new product launches. Our father also took us to his office before the advent of 'Take Your Child to Work Day.'
The best companies will build culturally diverse leadership teams and workforces with divergent backgrounds, perspectives, and ideas.
Trust implies that both parties participate in the relationship with both 'gives' and 'gets.'
The attitude of giving a full commitment to the partnership will usually result in getting the same commitment in return.
The thing that I learned early on is you really need to set goals in your life, both short-term and long-term, just like you do in business. Having that long-term goal will enable you to have a plan on how to achieve it. We apply these skills in business, yet when it comes to ourselves, we rarely apply them.Collection: Skills
Don't just let your career happen to you. You need to be strategic about how you define your leadership journey and where that takes you.Collection: Motivational
Balance suggests a perfect equilibrium. There is no such thing. That is a false expectation.... There are going to be priorities and dimensions of your life, how you integrate them is how you find true happiness.Collection: Inspiration
Discipline gives you the freedom to be creative.Collection: Discipline
It is the logical next step in our ongoing effort to shift our company's centre of gravity, accelerate our growthCollection: Effort