![Image of Kenneth Burke - The most characteristic concern of rhetoric [is] the manipulation of men's beliefs for political ends....the basic function of rhetoric [is] the use of words by human agents to form attitudes or to induce actions in other human agents.](https://www.quotemsg.com/media/ke/kenneth-burke_the-most-characteristic-c.jpg)
The most characteristic concern of rhetoric [is] the manipulation of men's beliefs for political ends....the basic function of rhetoric [is] the use of words by human agents to form attitudes or to induce actions in other human agents.Collection: Attitude